Imagine that you record your
profile and work experience with some references from your colleagues and
seniors being added to it and ultimately you get an offer letter. Wow! This
certainly sounds interesting. While discussing about video emails with a friend
– this was the first thought which struck me. No CV…no CV with picture…no
covering letter…reference check… simply a video email with all the details and
references with their contact details would work, there would be absolutely no
hassle of printing/calling/meeting. This is going to be amazing.
Video Emails are fast catching up
and they are emerging as the latest trend in marketing. During the discussion
some 2 days ago, we could almost imagine and list some very remarkable
benefits. With IT reaching the households so quickly, video chats and video
interviews gaining popularity, why not get on to video emails. Sending a video
email requires only 2 simple steps–
1. Creating
a video file
2. Attaching
it to the email
Basic requisites are a camera and
microphone. Most of the machines have these as pre-installed programs.
Thinking about other benefits I could think of Exciting
Product Demonstrations and User Manuals, Sales Messages, Client Servicing,
Online gaming, Tracking video play, Video emails – for urgent messages and what
not – video emails are sure to reach out.
Consider this – the matrimonial services!
No emails, bio-data, horoscope matching, family chats – one
can simply record a video message and we can share it as per our wish. Though
there won’t be a real time response but then the receiver can easily record a
video email in reply and share. Who
knows the busier ones will now be hooked! It is more like a person sitting across table
with you and when you send a video email, the recipient is certainly going to
have a much easier time in understanding you.
Also the elderly who are not very comfortable in writing
mails / typing or spending time on a machine, reading through it and those who
think writing is really a pain – would get a chance to express. Express
yourself in your own words. There are many who think writing is tedious as it
requires lot of time – expression, choice of words, the form given to them and
how they could be interpreted. All this
hassle can now be removed.
No wonder more and more brands
will be going to the video emails way. Brand Communication will be just an
email away. Point to wonder – will be click or it will spam? What if the
advertisements are sent via email? Consider – the ‘Satyamev Jayate’ song in a
video email once you subscribe to their page on facebook? Banks sending their
new value add services via email or new pizza range launched in the city and
you have the range in a video email? May be buying a consumer durable and
checking out the demonstration in your inbox…
All good things in technology have got some limitations –
like in this case there would be a restriction to the size of video message,
initially it may have some special charges, the bandwidth can be a limitation
in using the video email facility etc but once we all try it we would realized
– if it is all worth it.
